APPLICATION:
It is usually expected that you are educated in the field of game design, business, or some other related field. A Bachelor’s (or Master’s) degree in a relevant discipline provides you with a strong foundation for understanding the principles of game development, player psychology and business strategies. However, in addition to education, practical experience in the gaming industry is also valuable.
Experience in game design or product management allows you to demonstrate your understanding of game mechanics, player behavior and monetization strategies. Knowledge of industrial tools, analytical platforms and game engines is often expected. It is important that you also have a portfolio that shows successful monetization designs or creative approaches to driving revenue and player engagement. Good communication skills, analytical thinking and the ability to cooperate with other teams are also key skills that employers look for in candidates for this role.
INTERVIEW:
During the interview for a Monetization Designer, you can expect a combination of questions aimed at assessing your approach to problem-solving, technical questions to assess your understanding of monetization strategies, and a discussion of your previous work experience designing successful monetization systems. In addition to the Recruiter, the interview is usually attended by a Game Designer, a Product Manager and a Data Analyst. You may be asked to analyze hypothetical scenarios or make recommendations to optimize monetization in specific game genres or platforms. Here are some common interview questions:
- Can you share an example of a successful monetization project you worked on? What strategies did you use and what were the results?
- How do you approach balancing player satisfaction and revenue generation in monetization design?
- In your opinion, what are the best practices for implementing in-app purchases and virtual economy in free-to-play games?
- How do you stay on top of industry trends and changes in player behavior that impact monetization strategies?
- Can you give an example of a monetization challenge you faced and how you overcame it, using your problem-solving skills in this area?
TECHNICAL TASK:
The technical task generally involves assessing your ability to apply your skills and knowledge to a practical scenario related to monetization design. The assignment may require you to analyze a specific game or game concept and propose monetization strategies that align with the game’s goals and target audience. This may include identifying potential revenue streams, designing in-app purchases, virtual economy systems, or advertising integration plans.
You may be required to outline your approach, provide reasons for proposed strategies and consider factors such as player engagement and long-term retention. In addition, the technical task may include a component where you are required to demonstrate proficiency in using industry tools and analytics platforms to collect and interpret data that impacts monetization decisions. This enables an assessment of your critical thinking ability, as well as the application of knowledge and practical skills in designing a monetization system.